The word Rome automatically conjures up images of its monumental structures, ranging from its archaeological remains to its palaeo-Christian basilicas, its Renaissance and Baroque churches to its noble houses, from its fountains to its statues.

But Rome is also made up of all those environmental elements that include certain modern and ancient streets and squares, bridges, villas and gardens, museums and art galleries, right up to its infinite underground web of catacombs and hypogea.

Rome is unique in this world; it is a metropolis, full of vivacity and spirit, that proudly boasts its traces of ancient glory and its contemporary places conceived by famous artists. It is the capital of fashion, a gastronomical destination, a place where numerous festivals, entertainment and cultural events are held all year long.

All it takes is one visit and you will be hooked for ever. The city is a continuous bombardment of images and colour. Fashion boutiques, clergymen in cassocks with purple piping, restaurants with outdoor tables that offer delicious food, sinuous pine trees that stand majestically beside archaelogical remains and Renaissance palaces, happy people that sit, relaxed, with their aperitivo after a long day’s work.

Here the aesthetic aspects of life are combined with an incredible urban scenario: people feel “cool” just walking around its streets and alleys, letting themselves be kissed by the sun as they sit at an open air table in front of a caffè or indulging in a lunch that stretches half way into the afternoon.

It is a place that seems to encourage everyone to take it easy, to enjoy life.